Privacy Policy

4. CONTACT

Personal data is collected when contacting us (e.g. via contact form or e-mail). Which data is collected in the case of the use of a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of responding to your request or for contacting you and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6 (1) lit. f GDPR. If your contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 (1) lit. b GDPR. We will store your data and contact you by e-mail or phone, depending on the request. You can revoke your consent at any time. For this purpose, an e-mail to [email protected] is sufficient.

4.1 Microsoft Bookings

This website uses the software "Microsoft Bookings" of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA ("Microsoft") for the provision of an online appointment booking function.

For the purpose of scheduling an appointment, your first name, last name and e-mail address (and telephone number, if a telephone appointment is requested) are collected in accordance with Art. 6 Para. 1 lit. b GDPR and transmitted to Microsoft in accordance with Art. 6 Para. 1 lit. f GDPR based on our legitimate interest in effective customer management and efficient appointment management and stored there for the purpose of organizing the appointment. After the appointment has been held or after the agreed appointment period has expired, your data will be deleted by Microsoft. We have concluded an order processing agreement with Microsoft for the use of Microsoft Bookings, which obliges Microsoft to protect the data of our site visitors and not to pass it on to third parties. Processing regularly takes place within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. However, data transfers to the USA cannot be ruled out.

For the transfer of data from the EU to the USA, Microsoft refers to so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection in the USA.

For more information about Microsoft Bookings and Microsoft's privacy policy, please visit: https://privacy.microsoft.com/en-us/privacystatement

5. COMMENT FUNCTION

In the context of the comment function on this website, in addition to your comment, information on the time of creation of the comment and the comment name you have chosen will be stored and published on this website. Furthermore, your IP address will be logged and stored. This storage of the IP address takes place for security reasons and in the event that the person concerned violates the rights of third parties or posts illegal content through a submitted comment. We need your e-mail address in order to contact you if a third-party objects to your published content as being illegal.

The legal basis for the storage of your data is Art. 6 para. 1 lit. b and f GDPR. We reserve the right to delete comments if they are objected to by third parties as illegal.

6. USE OF CUSTOMER DATA FOR DIRECT ADVERTISING

6.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will send you information about our offers on a regular basis. Mandatory information for sending the newsletter is only your e-mail address. The provision of further data is voluntary and will be used to address you personally. For sending the newsletter we use the so-called double opt-in procedure. This means that we will only send you an e-mail newsletter after you have expressly confirmed that you consent to receiving newsletters. We will then send you a confirmation e-mail asking you to confirm that you wish to receive the newsletter in the future by clicking on an appropriate link.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. When you register for the newsletter, we store your IP address entered by your Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter will be used exclusively for the purpose of addressing you in an advertising manner by way of the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the person responsible mentioned at the beginning. After unsubscribing, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data in a manner that goes beyond this, which is permitted by law and about which we inform you in this declaration.

6.2 Newsletter dispatch via HubSpot

Our email newsletter is sent via the "HubSpot" service, a service provided by HubSpot Ireland Ltd, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland (hereinafter "HubSpot"), to which we pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 (1) lit. f GDPR and serves our legitimate interest in using an effective advertising, secure and user-friendly newsletter system. The data you enter for the purpose of receiving the newsletter (e.g. email address) is stored on HubSpot's servers in the EU.

HubSpot uses this information to send and statistically evaluate the newsletters on our behalf. For the evaluation, the newsletters sent by email contain so-called web beacons or tracking pixels, which are single-pixel image files that are stored on our website. This makes it possible to determine whether a newsletter message has been opened and which links, if any, have been clicked on. With the help of so-called conversion tracking, it can also be analyzed whether a predefined action (e.g. purchase of a product on our website) has taken place after clicking on such links. In addition, technical information is collected (e.g. time of retrieval, IP address, browser type and operating system). The data is collected exclusively pseudonymously and is not linked to your other personal data, a direct personal reference is excluded. This data is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients.

If you wish to object to data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.
We have concluded an order processing agreement with HubSpot, with which we oblige HubSpot to protect our customers' data and not to pass it on to third parties.

You can obtain more information about HubSpot’s privacy policy at the following web address: https://legal.hubspot.com/privacy-policy

7. ONLINE MARKETING

7.1 Facebook Pixel for the creation of Custom Audiences (with Cookie Consent Tool)

Within our online offer, the so-called "Facebook pixel" of the social network Facebook is used, which is operated by Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").

If a user clicks on an ad placed by us that is played on Facebook, an addition is added to the URL of our linked page by Facebook Pixel. If our site allows data to be shared with Facebook via Pixel, this URL parameter is inscribed in the user's browser via a cookie that our linked site sets itself. This cookie is then read by Facebook Pixel and enables the data to be forwarded to Facebook.

With the help of the Facebook pixel, it is possible for Facebook, on the one hand, to determine the visitors to our online offer as a target group for the display of ads (so-called "Facebook ads"). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (so-called "Custom Audiences"). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and do not have a harassing effect. This allows us to further evaluate the effectiveness of the Facebook ads for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook ad (so-called "conversion").

The data collected is anonymous for us, so we cannot draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage policy (https://www.facebook.com/about/privacy/). The data can enable Facebook and its partners to place advertisements on and outside of Facebook.

The data processing associated with the use of the Facebook Pixel is only carried out with your express consent pursuant to Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, remove the check mark next to the setting for the "Facebook Pixel" in the "Cookie Consent Tool" embedded on the website.

7.2 Microsoft Advertising

This website uses the conversion tracking technology "Microsoft Advertising" from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). Microsoft sets a cookie on your computer if you have accessed our website via a Microsoft Adveristing ad. Cookies are small text files that are stored on your terminal device. These cookies lose their validity after 180 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Microsoft and we can recognise that the user clicked on the ad and was redirected to this page (conversion page).

The information collected using the conversion cookie is used to create conversion statistics, i.e. to record how many users reach a conversion page after clicking on an ad. This tells us the total number of users who clicked on our ad and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users.

All processing described above, in particular the setting of cookies for reading out information on the end device used, is only carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a GDPR. Without this consent, Microsoft Advertising will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

You can obtain further information about Microsoft's data protection policy at the following Internet address: https://privacy.microsoft.com/en-us/privacystatement

7.3 Microsoft Advertising Universal Event Tracking

This website uses the Universal Event Tracking of the conversion tracking technology "Microsoft Advertising" by Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA).

For the use of universal event tracking, a tag is stored on each page of our website that interacts with the conversion cookie set by Microsoft. This interaction makes user behaviour on our website traceable and sends the information thus collected to Microsoft. The purpose of this is that certain predefined goals, such as purchases or leads, can be statistically recorded and evaluated in order to make the targeting and content of our offers more interest-oriented. The tags do not serve to personally identify users at any time.

All processing described above, in particular the setting of cookies for reading out information on the end device used, is only carried out if you have given us your express consent to do so in accordance with Art. 6 Para. 1 lit. a GDPR. Without this consent, Microsoft Advertising will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

You can obtain further information on the data protection provisions of Microsoft Advertising at the following Internet address: https://privacy.microsoft.com/en-us/privacystatement

7.4 Google Ads conversion tracking

This website uses the online advertising program "Google Ads" and, within the scope of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

We use the offer of Google Ads to draw attention to our attractive offers with the help of advertising media (so-called Google AdWords) on external websites. We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. In this way, we pursue the aim of displaying advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google Ads. Cookies are small text files that are stored on your terminal device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across Google Ads customers' websites. The information obtained using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted in to conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. In the course of using Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA.

Details on the processing triggered by Google Ads Conversion Tracking and Google's handling of website data can be found here: https:
//policies.google.com/technologies/partner-sites Alle Processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the Google browser plug-in available at the following link:
https://support.google.com/ads/answer/7395996?hl=en

Please note that certain features of this website may not work or may be limited if you have disabled the use of cookies.
Google's privacy policy can be viewed here: https://policies.google.com/privacy?gl=de&hl=en

7.5 Google Marketing Platform

This website uses the online marketing tool Google Marketing Platform of the operator Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("GMP").

GMP uses cookies to serve ads that are relevant to users, to improve campaign performance reports, or to prevent a user from seeing the same ads more than once. Via a cookie ID, Google records which ads are served in which browser and can thus prevent them from being displayed more than once. In addition, GMP can use cookie IDs to record so-called conversions that are related to ad requests. This is the case, for example, when a user sees a GMP ad and later, using the same browser, calls up the advertiser's website and makes a purchase via this website. According to Google, GMP cookies do not contain any personal information.

Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our knowledge as follows: Through the integration of GMP, Google receives the information that you have called up the corresponding part of our website or clicked on an advertisement from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider may obtain and store your IP address. In the context of the use of GMP, personal data may also be transmitted to the servers of Google LLC. in the USA.

All processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a GDPR. Without this consent, GMP will not be used during your visit to the site.

You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

You can obtain more information about the GMP by Google privacy policy at the following Internet address: https://policies.google.com/privacy?gl=de&hl=en

7.6 HubSpot

This website uses the services of HubSpot, a software-based marketing service of HubSpot Ireland Ltd, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland.

With the help of HubSpot, various customer service and customer management services can be digitally synchronized and processed via a central user interface. For example, HubSpot enables the generation of leads, central email and newsletter marketing, contact management via the classification of user groups with the help of CRM, and the management of contact forms.

To fulfill the various functions, HubSpot uses cookies, small text files that are stored locally in the cache of your web browser on your end device and enable an analysis of your use of the website by us. In doing so, the cookies collect certain information, such as the IP address, the location, the time of the page view, etc. Information collected by HubSpot is stored on HubSpot servers and analyzed on our behalf.
All processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 Para. 1 lit. a GDPR. Without this consent, HubSpot will not be used during your visit to the site.

You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.
Other legal bases for data processing that apply in the context of specific HubSpot services (such as the need for explicit consent pursuant to Art.6 (1) lit. a GDPR when sending newsletters) remain unaffected.
We have concluded an order processing agreement with HubSpot, with which we oblige HubSpot to protect our customers' data and not to pass it on to third parties.

You can obtain more information about HubSpot’s privacy policy at the following web address: https://legal.hubspot.com/privacy-policy

7.7 LinkedIn Insight

This website uses the retargeting and conversion tool of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland, which can be used to display personalized advertisements on the "LinkedIn" platform to visitors to this website.

For this purpose, a cookie, a small text file, is set on the browser of your end device when you visit our website, which loses its validity after 120 days. If the user visits certain pages of this website and is logged into his LinkedIn account at the same time, a connection is established to the servers of LinkedIn, via which interest-based advertising can be displayed on the platform. At the same time, the cookie enables the creation of anonymous reports on the performance of the advertisements on LinkedIn as well as information on website interaction, which is provided to us and LinkedIn.

The display of advertising and the creation of statistical reports will not take place if the user is not logged into his LinkedIn account at the same time as visiting this website.
The information obtained with the help of the cookie never allows a personal identification of the respective user.

All processing described above, in particular the setting of cookies for the reading of information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a GDPR. Without this consent, LinkedIn Insights will not be used during your visit to the site.

You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

You can also permanently deactivate the LinkedIn Insight Tool and the display of interest-based advertising on LinkedIn by setting an opt-out cookie at the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

This opt-out cookie works only in this browser and only for this domain. If you delete your cookies in this browser, you must click the link above again.

You can obtain more information about LinkedIn's privacy policy at the following Internet address: https://www.linkedin.com/legal/privacy-policy

7.8 LinkedIn Marketing Solutions

We use "LinkedIn Marketing Solutions" on our website, a service of LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland (hereinafter "LinkedIn").

This enables us to point visitors to our website to our own content based on their usage behavior on the social network LinkedIn, which is likely to be of interest to the user in question. This content is displayed on the basis of a cookie-based analysis of previous user behavior, but no personal data is stored. For this interest-based content determination, cookies, i.e. small text files, are stored on your computer or mobile device in order to collect pseudonymized data about your surfing behavior and thus to individually adapt the content to the stored information.
The information can be assigned to the person of the user with the help of further information that LinkedIn has stored about the user, e.g. due to the ownership of an account on the social network "LinkedIn". LinkedIn uses an algorithm to analyze the surfing behavior and can then display targeted product recommendations as personalized advertising banners on the user's LinkedIn account. LinkedIn may also combine the information collected via the cookies with other information that LinkedIn has collected via other websites and / or in connection with the use of the social network "LinkedIn", and thus create pseudonymized usage profiles. In no case, however, can the information collected be used to personally identify visitors to this website.

All processing described above, in particular the setting of cookies for the reading of information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) lit. a GDPR. Without this consent, LinkedIn Marketing Solutions will not be used during your visit to the site.

You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

For more information on LinkedIn's privacy policy, please visit the following website: https://www.linkedin.com/legal/privacy-policy

7.9 OUTGROW

This website uses functionalities of the interactive marketing plugin Outgrow of Outgrow.co, 401 Park Ave, 10th Floor, New York 10016 USA. Outgrow enables the provision of interactive marketing content such as quizzes, calculators, surveys, forms or questionnaires, with the aim of providing website visitors with a better user experience.

To provide the interactive marketing content, Outgrow uses cookies, small text files that are stored locally in the cache of your web browser on your terminal device. In doing so, the cookies collect certain information such as the IP address, the location, the device type or the browser used. Information collected by Outgrow is cached on Outgrow servers in Ireland.

If personal data is processed in this context, the data processing is carried out for optimization and marketing purposes pursuant to Art. 6 (1) lit. f GDPR. Other legal bases for data processing that intervene in the context of specific Outgrow services remain unaffected. We have entered into an order processing agreement with Outgrow, by which we oblige Outgrow to protect our customers' data and not to disclose it to third parties.

You can permanently object to the collection of data by Outgrow using cookies and the setting of cookies by preventing the storage of cookies accordingly through your browser settings. You can obtain further information about Outgrow's data protection policy at the following Internet address: https://outgrow.co/global-data-privacy-policy/

As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above to make an objection.

8. WEB ANALYTICS SERVICES

8.1 Google Analytics 4 with Google Signals

This website uses Google Analytics 4, a service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), to analyze the use of websites.

When using Google Analytics 4, so-called "cookies" are used by default. Cookies are text files that are stored on your terminal device and enable an analysis of your use of a website. The information collected by cookies about your use of the website (including the IP address transmitted by your terminal device, shortened by the last digits, see below) is usually transmitted to a Google server and stored and processed there. This may also result in the transmission of information to the servers of Google LLC, which is based in the USA, and further processing of the information there.

When using Google Analytics 4, the IP address transmitted by your terminal device when you use the website is always collected and processed by default and automatically only in an anonymized manner, so that a direct personal reference of the collected information is excluded. This automatic anonymization is carried out by shortening the IP address transmitted by your terminal device by Google within member states of the European Union (EU) or other contracting states of the Agreement on the European Economic Area (EEA) by the last digits.

On our behalf, Google uses this and other information to evaluate your use of the website, to compile reports about your website activities and usage behavior, and to provide us with other services related to your website and internet usage. In this context, the IP address transmitted and shortened by your terminal device within the scope of Google Analytics 4 will not be merged with other data from Google. The data collected in the context of the use of Google Analytics 4 will be stored for 14 months and then deleted.

Google Analytics 4 also enables the creation of statistics with statements about the age, gender and interests of website users on the basis of an evaluation of interest-based advertising and with the involvement of third-party information via a special function, the so-called "demographic characteristics". This makes it possible to determine and distinguish user groups of the website for the purpose of targeting marketing measures. However, data collected via the "demographic characteristics" cannot be assigned to a specific person and thus not to you personally. This data collected via the "demographic characteristics" function is retained for 14months and then deleted.

All processing described above, in particular the setting of Google Analytics cookies for the storage and reading of information on the terminal device used by you for the use of the website, will only take place if you have given us your express consent for this in accordance with Art. 6 (1) lit. a GDPR. Without your consent, Google Analytics 4 will not be used during your use of the website. You can revoke your consent once given at any time with effect for the future. To exercise your revocation, please deactivate this service via the "Cookie Consent Tool" provided on the website.

In connection with this website, the Google Signals service is used as an extension of Google Analytics 4. With Google Signals, we can have Google create cross-device reports (so-called "cross-device tracking"). If you have activated "personalized ads" in your Google account settings and linked your Internet-enabled end devices to your Google account, Google can analyze usage behavior across devices and create database models based on this if you have given your consent to the use of Google Analytics 4 in accordance with Art. 6 (1) a GDPR. The logins and device types of all website users who were logged into a Google account and executed a conversion are taken into account.

The data shows, among other things, on which device you clicked on an ad for the first time and on which device the relevant conversion took place. We do not receive any personal data from Google in this regard, but only statistics compiled on the basis of Google Signals. You have the option of deactivating the "personalized ads" function in the settings of your Google account and thus turning off the cross-device analysis in connection with Google Signals. To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=en

You can find more information about Google Signals at the following link: https://support.google.com/analytics/answer/7532985?hl=en

We have concluded a so-called order processing agreement with Google for our use of Google Analytics 4, which obliges Google to protect the data of our website users and not to pass it on to third parties.

To ensure compliance with the European level of data protection also in the event of any transfer of data from the EU or the EEA to the USA and possible further processing there, Google refers to the so-called standard contractual clauses of the European Commission, which we have contractually agreed with Google.

Further legal information on Google Analytics 4, including a copy of the aforementioned standard contractual clauses, can be found at the following link:
https://policies.google.com/privacy?hl=de&gl=deDetails on the processing operations triggered by Google Analytics 4 and on Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites?hl=en

8.2 Microsoft Clarity

On this website, various user information is collected and stored via the "Microsoft Clarity" service of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA (hereinafter "Microsoft") for statistical analysis of user behavior and for optimization and marketing purposes. This information, for which a personal reference is always excluded, includes, among other things, time zone setting, operating system and platform, the geographical origin of the page call, in the case of forwarding to our site the forwarding origin, the duration of visits to certain pages and information about website interaction (e.g. scrolling, clicks and mouse-overs). Pseudonymized usage profiles can be created and evaluated from this data for the same purpose. Cookies are used for collection and analysis. Cookies are small text files that are stored locally in the cache of the site visitor's Internet browser. Among other things, the cookies enable the recognition of the Internet browser. The data collected using Microsoft technologies will not be used to personally identify the visitor to this website without the separately granted consent of the person concerned, and they will not be merged with personal data about the bearer of the pseudonym.

Collected information may be transmitted to Microsoft servers in the USA and stored there. We have concluded an order processing agreement with Microsoft, with which we oblige Microsoft to protect our customers' data and not to pass it on to third parties.

All processing described above, in particular the setting of cookies for the reading of information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a GDPR. Without this consent, Microsoft Clarity will not be used during your visit to the site.

You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

For more information about Microsoft Clarity's privacy policy, please visit https://clarity.microsoft.com/terms.

8.3 Use of SalesViewer® technology

This website uses SalesViewer® technology from SalesViewer® GmbH on the basis of the website operator’s legitimate interests (Section 6 paragraph 1 lit.f GDPR) in order to collect and save data on marketing, market research and optimisation purposes.

In order to do this, a javascript based code, which serves to capture company-related data and according website usage. The data captured using this technology are encrypted in a non-retrievable one-way function (so-called hashing). The data is immediately pseudonymised and is not used to identify website visitors personally

The data stored by Salesviewer will be deleted as soon as they are no longer required for their intended purpose and there are no legal obligations to retain them.

The data recording and storage can be repealed at any time with immediate effect for the future, by clicking on https://www.salesviewer.com/opt-out in order to prevent SalesViewer® from recording your data. In this case, an opt-out cookie for this website is saved on your device. If you delete the cookies in the browser, you will need to click on this link again.

8.4 Use of Dun & Bradstreet Visitor Intelligence

This website uses Dun & Bradstreet Visitor Intelligence from Dun & Bradstreet Corporation (D&B) to collect and store data for marketing, market research and optimization purposes on the basis of the website operator's legitimate interests (Art. 6 (1) (f) GDPR).

Visitor Intelligence works with a static 1x1 image pixel that is placed on the company website. When a web page containing the pixel is visited and loaded in the visitor's web browser, the pixel registers and starts D&B's proprietary process of matching the online identifiers of the incoming IP address with D&B's offline database of D-U-N-S® numbers. If a match is found, the attached data attributes associated with that D-U-N-S® number are made available. The data is immediately pseudonymized and is not used to personally identify the visitor to this website.

The data stored as part of Dun & Bradstreet Visitor Intelligence is deleted as soon as it is no longer required for its intended purpose and the deletion does not conflict with any statutory retention obligations.

You can object to the collection and storage of data at any time with effect for the future by clicking on this link https://d41.co/ to prevent Dun & Bradstreet Visitor Intelligence from collecting data on this website in the future. An opt-out cookie for this website will be stored on your device. If you delete your cookies in this browser, you must click on this link again.

9. RETARGETING / REMARKETING / REFERRAL ADVERTISING

9.1 Google Ads Remarketing

Our website uses the functions of Google Ads Remarketing, with this we advertise for this website in Google search results, as well as on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). For this purpose, Google sets a cookie in the browser of your terminal device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit. Additional data processing only takes place if you have consented to Google linking your Internet and app browsing history to your Google account and using information from your Google account to personalize ads that you view on the web. In this case, if they are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target groups. In the course of using Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. in the USA.

All processing described above, in particular the setting of cookies for the reading of information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a GDPR. Without this consent, Google Ads Remarketing will not be used during your visit to the site.

You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.
You can also permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the Google browser plug-in available at the following link: https://support.google.com/ads/answer/7395996?

Further information and the privacy policy regarding advertising and Google can be found here:
https://policies.google.com/technologies/ads?hl=en

10. PAGE FUNCTIONALITIES

10.1 Facebook plugins with Shariff solution

Our website uses so-called social plugins ("plugins") of the social network Facebook, which is operated by Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook").

In order to increase the protection of your data when visiting our website, these buttons are not unrestricted plug-ins, but are only integrated into the page using an HTML link. This type of integration ensures that when you call up a page of our website that contains such buttons, no connection is yet established with Facebook's servers. When you click on the button, a new browser window opens and calls up the Facebook page, where you can interact with the plugins there (possibly after entering your login data).

For the purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your rights in this regard and setting options for protecting your privacy, please refer to Facebook's privacy policy: https://www.facebook.com/policy.php

10.2 LinkedIn plugin as shariff solution

Our website uses so-called social plugins ("plugins") of the online service LinkedIn, which is operated by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn").

In order to increase the protection of your data when visiting our website, these buttons are not unrestricted plug-ins, but are only integrated into the page using an HTML link. This type of integration ensures that when you call up a page of our website that contains such buttons, no connection is yet established with the servers of LinkedIn. When you click on the button, a new browser window opens and calls up the LinkedIn page, where you can interact with the plugins there (possibly after entering your login data).

For the purpose and scope of the data collection and the further processing and use of the data by LinkedIn, as well as your rights in this regard and setting options for protecting your privacy, please refer to LinkedIn's privacy policy: https://www.linkedin.com/legal/privacy-policy

10.3 Pinterest plugin as shariff solution

So-called social plugins ("Plugins") of the social network Pinterest, which is operated by Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest"), are used on the Seller's pages.

In order to increase the protection of your data when visiting our website, these buttons are not unrestricted plugins, but are only integrated into the page using an HTML link. This type of integration ensures that when you call up a page of our website that contains such buttons, no connection is yet established with the servers of Pinterest. When you click on the button, a new browser window opens and calls up the Pinterest page, where you can interact with the plugins there (if necessary, after entering your login data).

For the purpose and scope of the data collection and the further processing and use of the data by Pinterest, as well as your rights in this regard and setting options for protecting your privacy, please refer to the Pinterest privacy policy: https://policy.pinterest.com/en/privacy-policy

10.4 Twitter plugin as Shariff solution

Our website uses so-called social plugins ("plugins") of the microblogging service Twitter, which is
operated by Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland ("Twitter").

In order to increase the protection of your data when visiting our website, these buttons are not unrestricted plug-ins, but are only integrated into the page using an HTML link. This type of integration ensures that when you call up a page of our website that contains such buttons, no connection is yet established with the servers of Twitter. When you click on the button, a new browser window opens and calls up the Twitter page, where you can interact with the plugins there (if necessary, after entering your login data). Please note that when you interact with the plugin, information collected (including your IP address) is transmitted from your browser directly to a server of Twitter Inc. in the USA and stored there.

For the purpose and scope of the data collection and the further processing and use of the data by Twitter, as well as your rights in this regard and setting options for protecting your privacy, please refer to Twitter's privacy policy: https://twitter.com/en/privacy

10.5 Xing plugins

The "XING Share Button" is used on this website. When you access this website, a connection is briefly established via your browser to servers of XING AG ("XING"), with which the "XING Share Button" functions (in particular the calculation/display of the counter value) are provided. XING does not store any personal data about you when you call up this website. In particular, XING does not store any IP addresses. There is also no evaluation of your usage behavior via the use of cookies in connection with the "XING Share Button". The current data protection information on the "XING Share button" and supplementary information can be accessed on this website: https://dev.xing.com/plugins/share_button/privacy_policy.

10.6 Use of YouTube videos

This website uses the YouTube embedding function to display and play videos from the provider "YouTube", which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

The extended data protection mode is used here, which, according to the provider, only triggers the storage of user information when the video(s) is/are played. If the playback of embedded YouTube videos is started, the provider "YouTube" uses cookies to collect information about user behavior. According to information from "YouTube", these are used, among other things, to collect video statistics, to improve user-friendliness and to prevent abusive behavior. If you are logged in to Google, your data is directly assigned to your account when you click on a video. If you do not want the assignment to your YouTube profile, you must log out before activating the button. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right. The use of YouTube may also result in the transmission of personal data to the servers of Google LLC. in the USA.

Independently of a playback of the embedded videos, a connection to the Google network is established each time this website is called up, which may trigger further data processing operations without our influence.

All processing described above, in particular the reading of information on the end device used via the tracking pixel, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, YouTube videos will not be used during your visit to the site.

You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website via alternative options communicated to you on the website.
Further information on data protection at "YouTube" can be found in the YouTube terms of use at https://www.youtube.com/static?template=terms as well as in Google's privacy policy at https://policies.google.com/privacy?hl=en&gl=de

10.7 Microsoft Teams

We use the service "Microsoft Teams " of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA (hereinafter "Microsoft Teams") to conduct online meetings, video conferences and/or webinars.

In the case of the use of Microsoft Teams, different data is processed. The scope of the data processed depends on the data you provide before or during participation in an online meeting, video conference or webinar. In the context of using Microsoft Teams, data of the communication participants is processed and stored on Microsoft Teams servers. This data may include, in particular, your login data (name, email address, phone (optional) and password) and meeting data (topic, participant IP address, device information, description (optional)). Furthermore, visual and auditory contributions of the participants as well as voice inputs in chats can be processed.

When processing personal data that is necessary for the performance of a contract with you (this also applies to processing operations that are necessary for the implementation of pre-contractual measures), Art. 6 (1) lit. b GDPR serves as the legal basis. If you have given us your consent for the processing of your data, the processing is based on Art. 6 (1) a GDPR. Consent given can be revoked at any time with effect for the future.

Otherwise, the legal basis for data processing when conducting online meetings, videoconferences or webinars is our legitimate interest pursuant to Art. 6 (1) lit. f GDPR in the effective conduct of the online meeting, webinar or videoconference. For more information on data usage by Microsoft Teams, please see the Microsoft Teams privacy policy at https://privacy.microsoft.com/en-us/privacystatement.

10.8 Applicant management system

We at YAVEON GmbH manage our employer branding and our recruiting process via our career website (the “career website”) using an associated applicant management system.

The detailed processing of your personal data in the applicant management system can be viewed in the privacy policy at the following link: https://career.yaveon.com/privacy-policy

11. TOOLS AND MISCELLANEOUS

11.1 Cookie Consent Tool

This website uses a cookie consent tool to obtain effective user consent for cookies and cookie-based applications that require consent. The "cookie consent tool" is displayed to users in the form of an interactive user interface when they access the page, on which consent for certain cookies and/or cookie-based applications can be given by ticking the appropriate box. By using the tool, all cookies/services requiring consent are only loaded if the respective user grants the corresponding consent by setting a check mark. This ensures that such cookies are only set on the respective user's end device if consent has been granted.

The tool sets technically necessary cookies to save your cookie preferences. Personal user data is not processed in this process.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.
Further legal basis for the processing is Art. 6 para. 1 lit. c GDPR. As the responsible party, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.

You can find more information about the operator and the setting options of the cookie consent tool directly in the corresponding user interface on our website.

11.2 Google Maps

On our website, we use Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google Maps is a web service for displaying interactive (land) maps to visually display geographical information. By using this service, our location is shown to you and a possible approach is facilitated.

Already when calling up those sub-pages in which the map of Google Maps is integrated, information about your use of our website (such as your IP address) is transmitted to Google servers and stored there, this may also result in a transmission to the servers of Google LLC. in the USA. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile at Google, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them. The collection, storage and evaluation are carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Google's legitimate interest in the display of personalized advertising, market research and / or the design of Google websites to meet the needs. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right. If you do not agree to the future transmission of your data to Google in the context of the use of Google Maps, you also have the option of completely deactivating the Google Maps web service by turning off the JavaScript application in your browser. Google Maps and thus also the map display on this website can then not be used.

You can view Google's terms of use at https://www.google.de/intl/de/policies/terms/regional.html and the additional terms of use for Google Maps at https://www.google.com/intl/en_US/help/terms_maps/

Detailed information on data protection in connection with the use of Google Maps can be found on the Google website ("Google Privacy Policy"): https://www.google.de/intl/de/policies/privacy/

As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above to make an objection.

12. RIGHTS OF THE AFFECTED

12.1 The applicable data protection law grants you the following data subject rights (rights of information and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective exercise prerequisites:

• Right to information according to Art. 15 GDPR;
• Right to rectification pursuant to Art. 16 GDPR;
• Right to erasure pursuant to Art. 17 GDPR;
• Right to restriction of processing pursuant to Art. 18 GDPR;
• Right to information pursuant to Art. 19 GDPR;
• Right to data portability according to Art. 20 GDPR;
• Right to revoke consent given in accordance with Art. 7 (3) GDPR;
• Right to lodge a complaint pursuant to Art. 77 GDPR.

12.2 RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE AT ANY TIME ON GROUNDS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING IS FOR THE PURPOSE OF ASSERTING, EXERCISING OR DEFENDING LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

13. DURATION OF THE STORAGE OF PERSONAL DATA

The duration of the storage of personal data is determined on the basis of the respective legal basis, the purpose of processing and - if relevant - additionally on the basis of the respective statutory retention period (e.g. retention periods under commercial and tax law).

When personal data is processed on the basis of explicit consent pursuant to Art. 6 (1) a GDPR, this data is stored until the data subject revokes his or her consent.
If there are legal retention periods for data that is processed within the scope of legal business or similar obligations on the basis of Art. 6 Para. 1 lit. b GDPR, this data will be routinely deleted after the retention periods have expired, provided that it is no longer required for the fulfillment of the contract or the initiation of the contract and/or there is no legitimate interest on our part in continuing to store it.

When processing personal data on the basis of Art. 6 (1) f GDPR, this data is stored until the data subject exercises his or her right to object pursuant to Art. 21 (1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.
When processing personal data for the purpose of direct marketing on the basis of Art. 6 (1) f GDPR, this data is stored until the data subject exercises his or her right to object pursuant to Art. 21 (2) GDPR.

Unless otherwise stated in the other information in this statement about specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.